CUCKOO at CFTE33: Multiplying the Moment with Latest Innovations, Exclusive Deals & Surprises

CUCKOO Brunei unveiled three new home innovations at the 33rd Consumer Fair and Trade Expo, introducing the CUCKOO Flo Water Purifier, CUCKOO 20L FlatX Microwave Oven, and CUCKOO AquaMist Filtered Shower Head to support healthier, smarter, and more convenient homes in Brunei.

This year’s launch carries added significance as it marks CUCKOO Brunei’s 14th appearance at the Consumer Fair and comes ahead of the brand’s 10th anniversary in September 2026.The milestone reflects a decade of innovation, healthier homes, and the trust families across Brunei have placed in CUCKOO.

“At CUCKOO, we have always believed that a healthier life begins at home. What started as a trusted water purifier has grown into a complete lifestyle brand, supporting cleaner air, better sleep, and smarter home solutions for thousands of families in Brunei,” said Ms. Wong Hui Ting, Marketing Director of CUCKOO Brunei. “As we mark our 14th Consumer Fair appearance and look forward to our 10th anniversary this September, we remain grateful to every customer and family who has welcomed CUCKOO into their home. Their trust pushes us to go to Beyond Standards and to never stop improving.”

The launch was officiated by the Guest of Honour, His Excellency Mr. Sun Nahmkook, Ambassador of the Republic of Korea to Brunei Darussalam, together with Mr. Wong Kim Guan, Chief Executive Officer of CUCKOO Brunei. Ms. Wong also delivered the opening remarks and presented the newly introduced products, highlighting how each innovation was designed with the modern Bruneian home in mind and how each product brings practical value to customers and their families.

Designed for busy homes and offices, the CUCKOO Flo Water Purifier features a large 16-litre tank, instant hot, cold, and room temperature water, a generous dispensing area, Child Lock safety function, and HALAL and SIRIM certification. The CUCKOO AquaMist Filtered Shower Head uses Vitamin C and NSF and RoHS-tested filters to help reduce chlorine, rust, sediment, and impurities before water touches the skin, with Shower Mode and Aurora Mode for different shower preferences. The CUCKOO 20L FlatX Microwave Oven combines a compact 20-litre capacity with a flat, turntable-free design and 3D Heating Technology for more even heating across everyday meals and drinks.

The products are now on display at the CUCKOO booth throughout the expo. Visitors can also enjoy Consumer Fair exclusive offers, including selected discounts, gifts upon successful sign up, and double entries into CUCKOO’s “Bring Home More” Grand Draw campaign for purchases and sign-ups completed during the event.

Visitors can take part in interactive booth activities such as “CUCKOO Dart & Win”, the “IYKYK-Lah Challenge”, and the “Love4CUCKOO Testimony Wall”, where customers can share their CUCKOO stories in exchange for exclusive vouchers and gifts.

As part of its community initiative, CUCKOO Brunei is partnering with An-Nur Harapan by welcoming nine trainees from the UNIKLEARN programme as part-time event crew throughout the Consumer Fair. Visitors can also support the trainees by purchasing specially designed tote bags designed by the trainees, available exclusively at the CUCKOO booth for BND10 each.

The evening also marked the first official public appearance of CUCKOO Brunei Brand Ambassador, Ezah Hashim, who delivered a special performance as part of the launch programme.

Members of the public are invited to visit the CUCKOO booth at the 33rd Consumer Fair and Trade Expo to discover the latest home innovations, participate in exciting activities, support a meaningful community initiative, and enjoy exclusive event-only offers.